Our Sales Application Engineer, Anea Hedin and Sales & Marketing Manager, Amber Fennell attended a three-day Business Planning & Sales College hosted by 3M. All three days focused on identifying growth markets, customer journey mapping, and how to leverage your digital marketing strategy. “It was an amazing three days of interesting content taught by industry leaders.” said Amber Fennell regarding her time at 3M. “We were able to take the insight from the 3M speakers and bring it back to our own organizations. It may not work the exact same way given 3M is so much larger than we are, but it makes you look at what you are doing differently and how to change it.” For more information on 3M or other training opportunities, please go to www.3m.com/.